Selling Products and/or Services on your Web Site

If you are like me, then you could use some more money. The first thing I thought of when I got on line was that there's a lot of money floating around in there, and I want to get some! The biggest problem anyone faces is WHAT to sell. Once you know what you are going to sell, most of the work is over. Try to figure out what you may be an expert in. Many people take for granted that they know everything about some hobby or interest, and they don't think there is any way to make money from that knowledge. The beautiful thing about being on line is that you share the largest community of like-minded individuals, and you may not even know it! There could be many people searching for what you already know, and it is no where to be found on line. If you are an expert in, let's say, model trains... you know everything, their history, which ones are collectible and so on. Start a hobby site with everything you know about model trains, and have a page where you sell parts, or supplies. Maybe you make little painted H/O scale buildings, and you could showcase them on your site. People interested in model trains will love the info and history, and then just may be interested in the models you are selling from your web site. You see, now all you need is a way to get their money, and you can ship out the product.

I know of two very easy ways to sell products on your web site. PayPal is an excellent way to accept payments online. It is my firm belief that anyone online should have a PayPal account. They allow you to set up a free shopping cart directly on your web site, and many other cool features for eBay auctions etc. Now that eBay has bought PayPal, you can be sure that they are here to stay, and will more than likely remain the industry leader in online payments. Visit PayPal to see all their nifty services, and sign up now to get the ball rolling.

Another less known system is CCNow. CCNow has a system that allows one to set up a shopping cart on your web site, without a merchant account. One can only sell tangible objects via CCNow, not content or downloadable software. It has to be a physical object that goes through the mail. Regardless of which system you use, I have one tip: Always get Delivery Confirmation that can be checked on line, on everything you post to your customers. USPS, FedEx, and UPS all allow one to check the delivery status online. If a customer claims they did not receive their products, and they really did, with on line delivery confirmation, you can provide proof to PayPal or CCNow with a simple link in an email to stop the charge back. Without the Delivery Confirmation, one is not protected from customers claiming they never received merchandise.

If you plan to sell content, such as a password gate into your pay site, you will need to use one of the many services that are out there. The best ones require pro hosting and a lot of set up such as iBill and CCBill. Easier systems to set up are AdultCheck, and even PayPal has subscription services with a password gate that opens up to a members area after the customer pays. Not just adult sites make people pay for content. Check out the Wall Street Journal, they give the opening paragraph, and when you click to read the rest, a pop up asks for a paid subscription. If you are an expert in some area, maybe you can sell what you know to your web visitors.

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